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CRM Implementation Services

Pegasus provides a comprehensive set of services to effectively manage all aspects of Customer Relationships. Our CRM services help clients in a variety of ways, from establishing CRM strategy to deploying CRM systems and creating processes to manage customer relations and all interaction situations. 

Pegasus has successfully deployed at various client sites world-class CRM suites from our software partners SAP, Siebel, Oracle and PeopleSoft. Our TeamOneTM  methodology incorporates best practices from SAP's ValueSAP/ASAP, Oracles AIM, PeopleSoft's Compass and Siebel's eRoadmap methodologies, which complemented with our project experience  provides a comprehensive set of tools, accelerators and templates that enables clients to realize benefits in shortest possible time

Pegasus' CRM practice has helped clients in the CPG, Financial Services, Pharmaceuticals and Hi-Tech manufacturing industries. In response to rapid changes in the CRM concepts, our Center of Excellence actively work to update our consulting skills by providing the most valuable and up-to-date tools, techniques and thought leadership in the CRM space.

Sales Force Effectiveness and Customer Loyalty:

Pegasus has developed an innovative approach to increase the effectiveness of our clients sales force by developing and implementing a process and technology operating model to promote customer loyalty. At the core of this solution  is the Sales Force Effectiveness Action Plan, a framework that manages customer-sales representative interactions by the use of a comprehensive Loyalty Maturity Model (LMM), a new approach to customer segmentation, and the development of a robust customer information footprint. Expanding the scope of traditional thinking about customer loyalty indicators, the model relies on the premise that generating Loyalty requires a thorough understanding of customers’ wants, needs and expectations, and therefore each type of customer must be treated differently. Achieving this level of understanding and providing structured guidelines on how to better service customers, builds trust and allows an increasingly closer relationship.

This robust model for the ultimate customer experience uses technology to leverage your top staff's years of experience and intuitive interpersonal skills, by making it available to the entire sales force through structured sales action plans, raising the level of service to your customers. Pegasus Consulting Group has an established sales force management model that works with your existing sales processes to ensure everyone in the sales force can provide best in class service and develop superior loyalty from their customers regardless of individual capability. The underlying technology supporting this framework can be your existing CRM enterprise suite or a best of breed application, or Pegasus can help you select the technology that will deliver the best value for your specific requirements.

To keep track of the effectiveness of this model and the impact on sales, relationships, and loyalty, Pegasus has developed the Loyalty HealthcardTM. The Loyalty Healthcard provides a snapshot view of the relationship between the customer and sales associate from both a company perspective and a customer perspective. The Loyalty Healthcard  is the performance and control dashboard that continuously tracks the execution of key product/service, relationship and satisfaction indicators.

The benefits of the Pegasus CRM Model are impressive:

  • -Robust Framework for Building a Repeatable sales process

  • Delivering Consistent and Effective Client Experience through each and every Sales Representative

  • Ensuring world class performance regardless of individual (Sales Rep.) capabilities

  • Improved client retention and maximized client wallet share

  • Early visibility into relationship deterioration symptoms

The figure below is a sample Loyalty HealthCardTM dashboard:

 


Contact Pegasus Consulting Group today to see how we can help you with your CRM strategy, planning and technology implementations.

 

We have strategic partnerships with leading companies including

- SAP
- PeopleSoft
- Siebel
- Oracle

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The TeamOne Methodology and our approach
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Our Industry Intelligence
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